Kaolin Clay
Creates matte texture with natural grip for ultimate styling control and hold.
Hair Clay
Just One
Sale price
$8.40
Regular price
$24.00
Skip to product information
How is the BASED Hair Clay different from traditional hair clays?
Who is this best for?
How much hold does it give?
Will it make my hair look greasy or heavy?
Does it wash out easily?
Will it damage or dry out my hair over time?
Is it scented or perfumed?
Can I use it with other styling products?
What if it's not a fit for me?
Hair Clay
Sale price
$8.40
Regular price
$24.00
Shipping calculated at checkout.
-
Transforms Flat Hair—Instant Volume & Texture
-
Strong All Day Hold
-
Premium Non-Toxic Ingredients
Join 3,000,000+ Who've Already Chosen BASED
Natural Matte Textured Looks
Without the overly stiff feel or buildup.
-
Premium Non-Toxic IngredientsFormulated without parabens & petroleum.
-
High-Performance FormulaEngineered to deliver with no compromise. -
All-Day Strong HoldStrong flexible hold without heavy buildup. -
Scalp & Hormone SafeGentle & effective. Zero compromise. -
Naturally Derived FragranceScented with our signature scent. -
Nothing To HideEvery ingredient listed. Every one intentional.
MAKE THE SWITCH NOW
Fast 2-5 Day Delivery
60-Day Satisfaction Guarantee
Fast 2-5 Day Delivery60-Day Satisfaction Guarantee
MAKE THE SWITCH NOW
Fast 2-5 Day Delivery60-Day Satisfaction Guarantee
Fast 2-5 Day Delivery60-Day Satisfaction Guarantee
The Key Ingredients
SIMPLE, EFFECTIVE, BASED
Bentonite Clay
Boosts volume while drawing out excess oil, dirt, and product buildup from hair.
Beeswax
Delivers lasting structure with a strong, flexible hold that stays all day.
Shea Butter
Softens and conditions both hair and scalp without adding shine or greasiness.
Premium Non-ToxicZero Endocrine DisruptorsFormulated & Filled in USA
MAKE THE SWITCH NOW
Fast 2-5 Day Delivery60-Day Satisfaction Guarantee
Full Ingredient List
Fast 2-5 Day Delivery60-Day Satisfaction Guarantee
FULL INGREDIENT LIST
We know you're not used to seeing them...
but we have nothing to hide.
- Shea Butter:Moisturizes and Conditions Hair
- Beeswax:Provides hold and texture
- Kaolin Clay:Absorbs Oil, Adds Texture
- Arrowroot Powder:Adds Texture & Volume
- Santal Sandalwood:Naturally Derived Fragrance
- Bentonite (Clay):Absorbs excess oil and impurities
- Vitamin E:Antioxidant
FULL INGREDIENT LIST
We know you're not used to seeing them...
but we have nothing to hide.
- Shea Butter:Moisturizes and Conditions Hair
- Beeswax:Provides hold and texture
- Kaolin Clay:Absorbs Oil, Adds Texture
- Arrowroot Powder:Adds Texture & Volume
- Santal Sandalwood:Naturally Derived Fragrance
- Bentonite (Clay):Absorbs excess oil and impurities
- Vitamin E:Antioxidant
Frequently Asked Questions
Most clays use heavy petroleum bases, chalky fillers, or fake matte agents that dry your hair out. BASED Hair clay is oil-based, performance-driven, and built with ingredients your hair will actually benefit from. Zero shortcuts, zero compromises.
BASED Hair Clay is ideal for short to medium-length hair that needs strong hold, matte finish, and textured separation. Best for thick, straight, or wavy hair-it's not ideal for long or very curly hair.
Expect a strong, all-day hold with natural texture and no overly stiff feel. Unlike gels or cheap clays that flake, ours stays flexible and touchable.
No. Even though it's oil-based, the formula is designed to deliver a matte finish without heavy buildup or excess shine. You get control and separation-without the shine.
Yes. It's oil-based but non-greasy, and rinses clean with shampoo-no scrubbing, no residue.
We use premium, nourishing waxes, oils, and botanical extracts that condition while you style. Unlike others, we never use any drying alcohols, cheap fillers or harsh synthetics which can make your hair feel and look worse over time.
It's lightly scented with our naturally-derived fan-favorite scent - Santal. Masculine, clean and addictive. BASED will never use cheap & harsh synthetic fragrances that can cause irritation.
Yes, BASED Hair Clay works great by itself but we always encourage mixing & matching different product combos to see what works best for your hair. One popular combination is the BASED Matte Texture Duo , which is a mix of BASED Hair Clay and BASED Texture Powder.
Don't worry - that's why we created the BASED Guarantee . Most customers never need it, but if something isn't right, we've got you covered.
Delivery & Returns
US Delivery Times
Shipping isFREEon all US orders $30+.
- 🇺🇸 United States2-5 working days
International Delivery Times
Shipping isFREEfor all Canada, UK, EU & Australia orders over $100.
Orders under $100 are only$25$60
- 🇨🇦 Canada5-14 working days
- 🇬🇧 UK5-14 working days
- 🇪🇺 Europe10-20 working days
- 🇦🇺 Australia5-10 working days
The BASED Guarantee
Our60-day moneybackguarantee lets you return any products if you don’t like them. No exceptions.
To find out more, see our “Return Policy”
Why chooseBASED?
BASED
Others
Premium Non-Toxic Ingredients
Overly Stiff & Unstylable
Strong All Day Hold
Natural Matte Textured Look
Easy & Fast To Apply
Cheap Synthetic Fragrance
Ingredient Transparency
Harsh Synthetic Chemicals
Can Dry Out Hair
Made with care
Great value
Elegant design
Quality materials
Details
This product is crafted with quality materials to ensure durability and performance. Designed with your convenience in mind, it seamlessly fits into your everyday life.
Shipping & Returns
We strive to process and ship all orders in a timely manner, working diligently to ensure that your items are on their way to you as soon as possible.
We are committed to ensuring a positive shopping experience for all our customers. If for any reason you wish to return an item, we invite you to reach out to our team for assistance, and we will evaluate every return request with care and consideration.
