Premium Non-Toxic IngredientsFormulated without parabens & petroleum.
Scalp & Hormone SafeGentle & effective. Zero compromise.
All-Day Medium HoldFlexible hold that lasts–without the buildup.
High-Performance FormulaEngineered to deliver with no compromise.
Naturally Derived FragranceScented with our signature scent.
Nothing To HideEvery ingredient listed. Every one intentional.
MAKE THE SWITCH NOW
Fast 2-5 Day Delivery60-Day Satisfaction Guarantee
MAKE THE SWITCH NOW
Fast 2-5 Day Delivery60-Day Satisfaction Guarantee
The Key Ingredients
SIMPLE, EFFECTIVE, BASED
Bentonite Clay
Adds natural volume and texture without weighing hair down.
Beeswax
Locks in your style with flexible, all-day structure and hold.
Jojoba Oil
Lightweight hydration that keeps hair soft, smooth, and clean—never greasy or heavy.
Argan Oil
Helps strengthen, smooth, and protect for visibly healthier-looking hair.
Premium Non-ToxicZero Endocrine DisruptorsFormulated & Filled in USA
MAKE THE SWITCH NOW
Fast 2-5 Day Delivery60-Day Satisfaction Guarantee
Full Ingredient List
FULL INGREDIENT LIST
We know you're not used to seeing them... but we have nothing to hide.
Caprylic/Capric Triglyceride:Emulsifier
Castor Oil:Reduces Frizz
Bentonite (Clay):Adds Volume & Thickness
Beeswax:Strong Hold & Structure
Shea Butter:Improves Application
Santal Sandalwood:Naturally Derived Fragrance
Jojoba Oil:Lightweight Hydration
Vitamin E:Antioxidant
Argan Oil:Helps Strengthen & Condition Hair
FULL INGREDIENT LIST
We know you're not used to seeing them... but we have nothing to hide.
Caprylic/Capric Triglyceride:Emulsifier
Castor Oil:Reduces Frizz
Bentonite (Clay):Adds Volume & Thickness
Beeswax:Strong Hold & Structure
Shea Butter:Improves Application
Santal Sandalwood:Naturally Derived Fragrance
Jojoba Oil:Lightweight Hydration
Vitamin E:Antioxidant
Argan Oil:Helps Strengthen & Condition Hair
Frequently Asked Questions
How is the BASED Pomade different from traditional pomades?
Most pomades are loaded with synthetic shine agents, heavy oils, or synthetic fragrance bombs. BASED gives you strong, clean styling without any harsh, synthetic chemicals or fragrances that can cause irritation.
What kind of styles is this made for?
BASED Pomade is perfect for classic slick-backs, flows, side parts, or modern structured styles that need hold with natural shine. Great for short to medium hair.
Does it harden or flake?
No. It dries with flexible hold, not helmet head. No crusty texture, no flakes.
Can I restyle throughout the day?
Yes. It's reworkable with just a bit of water or damp hands-style stays flexible all day.
Is it really non-toxic, and what does that mean for my hair?
Yes - unlike others, we only use 9 premium non-toxic ingredients. By doing that, it's going to be gentle on your scalp, and will style your hair effectively with zero compromise. Unlike other brands (we won't name names) we will never cheap out on our ingredients, because we actually care about the long term health of our customers.
How is the scent?
Masculine, clean and addictive. Scented with our naturally-derived fan favorite scent Santal Sandalwood.
Can I use it with other styling products?
Yes, BASED Pomade works great by itself but we always encourage mixing & matching different product combos to see what works best for your hair. One popular combination is the BASED Beachy Flow Duo , which is a mix of BASED Pomade and BASED Sea Salt Spray.
What if it's not a fit for me?
Don't worry - that's why we created the BASED Guarantee . Most customers never need it, but if something isn't right, we've got you covered.
Delivery & Returns
US Delivery Times
Shipping isFREEon all US orders $30+.
🇺🇸 United States2-5 working days
International Delivery Times
Shipping isFREEfor all Canada, UK, EU & Australia orders over $100.
Orders under $100 are only$25$60
🇨🇦 Canada5-14 working days
🇬🇧 UK5-14 working days
🇪🇺 Europe10-20 working days
🇦🇺 Australia5-10 working days
The BASED Guarantee
Our60-day moneybackguarantee lets you return any products if you don’t like them. No exceptions.
To find out more, see our “Return Policy”
Why chooseBASED?
BASED
Others
Premium Non-Toxic Ingredients
Greasy and Overly Stiff
All Day Hold
Natural Shiny Non-Greasy Look
Easy & Fast To Apply
Cheap Synthetic Fragrance
Ingredient Transparency
Harsh Synthetic Chemicals
Can Dry Out Hair & Scalp
Made with care
Great value
Elegant design
Quality materials
Details
This product is crafted with quality materials to ensure durability and performance. Designed with your convenience in mind, it seamlessly fits into your everyday life.
Shipping & Returns
We strive to process and ship all orders in a timely manner, working diligently to ensure that your items are on their way to you as soon as possible.
We are committed to ensuring a positive shopping experience for all our customers. If for any reason you wish to return an item, we invite you to reach out to our team for assistance, and we will evaluate every return request with care and consideration.
Instant Non-Greasy Slicked & Flowy Looks
All Day Medium Hold
Premium Non-Toxic Ingredients
Scalp & Hormone SafeGentle & effective. Zero compromise.
All-Day Medium HoldFlexible hold that lasts–without the buildup.
High-Performance FormulaEngineered to deliver with no compromise.
Naturally Derived FragranceScented with our signature scent.
Nothing To HideEvery ingredient listed. Every one intentional.
Fast 2-5 Day Delivery
60-Day Satisfaction Guarantee
